Hive Happenings & Marketing 101

How to Keep Your Emails Out of the Spam Folder: A Simple Guide to Great Email Deliverability business goals content creation email marketing engagement Mar 18, 2025

Email marketing is one of the most effective ways to connect with your audience, but if your emails are landing in spam folders, they’re not doing you any good.

Ensuring email deliverability—making sure your emails actually reach your subscribers’ inboxes—requires more than just good content. It in...

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How to Attract Clients Across Multiple Platforms content hive content strategy engagement facebook marketing strategy social media Mar 11, 2025

Have you ever felt like you’re talking to the same group of people over and over again? Like no matter what you post, it’s just the same handful of faces engaging with your content? Or worse—have you ever woken up to find your favorite platform down, hacked, or even deleted?

This is exactly why you...

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Falling in Love with an Idea… and Falling Out of Love Later (And Why That’s Okay!) about us authenticity Mar 04, 2025

I can’t even count how many times I’ve gone all in on an idea, convinced it was the one. The product. The service. The event. The program. The thing that was going to take off, change everything, and be my next big success.

And sometimes, it works. But more often than not? I find myself falling out...

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Facebook Group Tips & Tricks for Business Success business goals engagement facebook Feb 25, 2025

Facebook Groups have become a powerful tool for business owners looking to expand their reach, build genuine relationships, and drive meaningful engagement. With 1.8 billion people using Facebook Groups, businesses can tap into these communities to connect with their ideal clients, provide value, an...

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My Honest Take on This Year’s Super Bowl Commercials market research marketing strategy Feb 18, 2025

I sent this out in an email last week, but I thought I should save it to the blog as well! If you're NOT on our email list yet, you should be. Read this blog first, and then sign up at the bottom for our newsletter!

Now that the Super Bowl dust has settled, and I've had a chance for form my opini...

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How We Got Ourselves Fired… By Doing Our Job Too Well client case study product-based business social proof Feb 11, 2025

There are social media managers who promise results. And then there’s us—who actually make it happen.

This is the story of how we helped a client explode their sales and scale beyond their expectations.

💥 We’re talking multiple five-figure sales days. Not weeks. Not months. DAYS.
📈 We grew their fo...

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Why are testimonials important in Marketing? authenticity business goals marketing strategy social proof Feb 04, 2025

You can shout from the rooftops about how amazing your business is. You can craft the most compelling sales copy, run killer ads, and perfect your elevator pitch until it rolls off your tongue like poetry. But at the end of the day, if your potential customers don’t see proof that real people trust ...

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You Might Be Confusing Your Audience branding content creation engagement social media Jan 29, 2025

Have you ever been scrolling through social media, reading a business post, and suddenly felt like you were trying to crack a secret code? Maybe you’ve seen something like, “Don’t forget to optimize your SEO strategy and include a strong CTA for better ROI!”

Uh… what?

If you’ve ever felt lost in a...

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How to Market Your Business Without Posting Every Day batch content business goals content creation content hive social media Jan 21, 2025

Social media is a powerful tool for business growth, but let’s be honest—as a parent, who has time to post every day? Between school drop-offs, meal preps, and running your business, social media can feel like another full-time job.

The good news? You don’t have to post every day to market your bus...

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Taking a Break Can Propel You Forward business goals content hive goals Jan 13, 2025

You might have noticed it’s been a little while since we’ve posted a blog. And that was intentional.

The holidays and the start of a new year brought a whirlwind of family moments, celebrations, and reflections. At the core of everything we do is our belief in the power of family and prioritizing w...

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The Power of Authenticity & Why Sticky Topics Make Your Marketing Stronger about us authenticity branding Dec 03, 2024

 Today is my birthday, and I love celebrating it!

It hasn’t always been that way. There was a time when I tried NOT to have anymore birthdays... That’s a raw truth I carry with me, and I thank God every day for not letting me expire that day. Losing my stepdad to the same demons has only deepened m...

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How to Choose a Marketing Strategy That Fits Your Business about us business goals product-based business service-based business Nov 26, 2024

As a parent entrepreneur, finding time for marketing can feel overwhelming. You're balancing the demands of a growing business and a busy family, and you’re not sure where to start—or if you can afford to invest in marketing. The good news? There’s a marketing strategy for everyone, no matter what s...

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